Off-Page SEO

What is Backlink?

SEO Glossary · Off-Page SEO

Definition

A backlink is a link from another website to yours. Backlinks are one of Google's top ranking factors because they act as "votes of confidence" from other sites. Quality matters more than quantity — one link from a high-authority site is worth more than 100 low-quality links.

Example

If a popular marketing blog writes "we recommend this free word counter tool" and links to your site, that's a high-quality backlink that boosts your domain authority.

Try Our Free Tools

Meta Tag Generator Schema Markup Generator

Related Terms

Domain Authority Link Building Anchor Text DoFollow vs NoFollow Links

Frequently Asked Questions

What is Backlink? ▼
A backlink is a link from another website to yours. Backlinks are one of Google's top ranking factors because they act as "votes of confidence" from other sites. Quality matters more than quantity — one link from a high-authority site is worth more than 100 low-quality links.
Why is it important for SEO? ▼
Understanding Backlink helps you optimize your website better, rank higher in search results, and drive more organic traffic. It's a fundamental concept every SEO professional and content creator should know.
How do I apply this in practice? ▼
If a popular marketing blog writes "we recommend this free word counter tool" and links to your site, that's a high-quality backlink that boosts your domain authority.

More Off-Page SEO

Domain Authority → Link Building → DoFollow vs NoFollow Links → Guest Posting → Digital PR →

Explore our complete SEO glossary

Browse All Terms