🛠️ Tools & Technology
What is Schema Markup?
SEO Glossary · Tools & Technology
Definition
Schema markup is code you add to your website using Schema.org vocabulary. It helps search engines understand your content context and can trigger enhanced search features like star ratings, event dates, and FAQ dropdowns.
Example
Adding Article schema to a blog post helps Google understand it's an article with an author, date published, and publisher — potentially triggering article-specific rich results.
Try Our Free Tools
Related Terms
Frequently Asked Questions
What is Schema Markup? ▼
Schema markup is code you add to your website using Schema.org vocabulary. It helps search engines understand your content context and can trigger enhanced search features like star ratings, event dates, and FAQ dropdowns.
Why is it important for SEO? ▼
Understanding Schema Markup helps you optimize your website better, rank higher in search results, and drive more organic traffic. It's a fundamental concept every SEO professional and content creator should know.
How do I apply this in practice? ▼
Adding Article schema to a blog post helps Google understand it's an article with an author, date published, and publisher — potentially triggering article-specific rich results.
Explore our complete SEO glossary
📖 Browse All Terms